Tag Archives: entrepreneur

Reduce the Cost of Scaling: The Planned Pivot

The planned pivot - knowing you are going to change to plan B

Note: This post is the fifth, and final, part of the larger essay about reducing the cost to sustainability when developing a new product. To read from the beginning click HERE to start with ‘Defining Product/Market Fit’. I ended my last post ‘The Product Formula‘ asking if it is possible to reduce the quality of the […]

The Product Formula – Is team, or initial idea, more important?

Formulas

Note: This post is the forth part of a five part essay about reducing the cost to sustainability when developing a new product. Please click HERE to read the first part; defining product market fit. This is not an attempt to create a magic formula to solve all the problems with building a new business. […]

The Reality of Marketing

Marketing Strategy

Note: This post is the second part of the five part essay about reducing the cost to sustainability when developing a new product. To read from the beginning click HERE to start with ‘defining product/market fit’. When I defined Product/Market fit in the previous post, in this essay, there were a number of assumptions including: “For the purposes of this theory I […]